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There are plenty of ways to get free web site traffic, and you'll want to use those ways most often. Free web site traffic is out there for the taking --all you have to do is know how to lure it to your site. However, there are other ways to increase site traffic if your efforts to get free web site traffic are not meeting your expectations or if you simply don't have time to jump through all the hoops.

If free web site traffic is letting you down, you can always simply buy traffic. It's an amazing thing -- to think that people have actually built businesses around getting traffic to other people's web sites -- but businesses that offer just that service are popping up all over the place. Just think of it like this: Marketing experts must have seemed like strange beasts to the first business owners who encountered them, but they make their clients millions of dollars annually -- on business they would not have otherwise enjoyed.

People who buy traffic, as opposed to depending entirely on free web site traffic, are often people who have third-party ads on their sites. If they make their money at least partly by ad clicks, then this endeavor may be a good deal -- not to mention that it ups their page view counts. Whether you think this is appropriate for your particular site is up to you, but you can buy traffic if you so desire.

There are packages and services that will help increase free web site traffic, such as Traffic Builder. The software increases site SEO by: providing advice and suggestions, submitting sites to search engines and monitoring keyword usage, as well as the popularity of your link. There are other benefits to using Traffic Builder, and the service generally saves time that would otherwise be needed to increase free web site traffic manually.

Even if you take this route for attracting free web site traffic, and even if you decide to buy traffic on top of that -- you must not forget to go out there and hustle your site to viewers through link and banner exchanges. Research the best methods of letting people know your site exists, as well. For instance, it is much better to embed your links naturally throughout the text than to simply have nothing but a list of links. But most importantly, you cannot forget the # 1 rule for increasing web site traffic: offer great content. It will do absolutely no good to get web site traffic -- if you can't keep that web site traffic on your site, where it belongs.